Chocolate has been used since the beginning of time in various baked goods and desserts to create feelings of comfort in a single bite. But when you're sensitive to caffeine, are on a specific diet, or simply crave a healthier alternative that not only has a phenomenal taste but makes you feel great too, where do you turn? Thankfully, Missy J's was created for this exact reason!

Missy J's was a company created by founder Jodi Feinhor-Dennis, who after experiencing the negativity chocolate enforced on her body, decided to invent the most chocolate-flavoured carob on the planet.

Carob, coming from the pod of a carob tree, is a miraculous superfood and has been used for centuries for the purpose of adding flavour and sweetness to various dishes throughout the world. With a similar flavour palette to chocolate, Carob has a rich, sweet and toasty taste without the typical bitterness you may experience from dark chocolate or pure cacao. Because of this, an added source of sweetness like white or brown sugar is likely not needed when using Carob in a recipe, reducing the overall sugar content of your tasty treats.

As one of the world's most treasured superfoods, Carob has a plethora of health benefits. One of the biggest benefits to consuming Carob is that it is 100% caffeine-free, unlike chocolate or chocolate-based products. This is especially important for people trying to remove caffeine from their diet due to the negative effects it can have on the body, including but not limited to brain fog, anxiety, mood fluctuation, low quality sleep, jitteriness, etc. Aside from being caffeine-free, Carob naturally contains a variety of vitamins and minerals, including Vitamin E, B2, A, D2, potassium and magnesium. It is also loaded with antioxidants and phytonutrients, which are essential for our healthy immunity and reducing inflammation in the body. Carob also naturally contains tannins, which are water-soluble polyphenols seen in many plant foods. These tannins contain Gallic acid, which provide anti-allergic, anti-septic and anti-bacterial benefits.

Carob can easily be included into most diets due to its health benefits and delicious taste. Missy J’s has a plethora of products including carob chips, carob powder, carob candy bars and pre-mixed baking powders. Let your creativity soar with these health conscious carob products!



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